Understanding Content — In Modern Times

Priti Solanki
2 min readOct 17, 2023

The world of content is evolving. Gone are the days when you write the content in pre-defined templates. The comfort of — “Yeah all looks good now!” before publishing will be changing to — Why we ever had presentation tied to the content?

Kontent.ai introduced me to the headless CMS world. I was intrigued and excited 🤩 about it.

I use to think content is for publishing and media house. Free advice, suggestions, and endless newsletters in my inbox and on devices which gets deleted with no second thoughts has diluted the power of content. With the advent of social media, content (not data) has become something of a priority.

What is content? and why is so much buzz?

  • As a friend, I want to share — Its content [SMS,Email]
  • As a sibling, I want to talk about the situation — It’s content [SMS, Messaging App, Email]
  • As a seeker, I have a question — It’s content [Newsletter, Emails, Podcast,Video]
  • As a stranger, who loves to write — It’s content [E-books, Social Post, Blogs]
  • As a listener, you want to listen from someone — It’s content [Podcast, Video]

Above all,

As a human, I want to express something — Its content

Digital Info + Emotion = Content that matters

TL;DR, before embarking the journey for headless CMS, let’s appreciate what content is and why its reach is important. In next, I will be sharing How content evolution is leading the web version changes.

Originally published at https://www.pritisolanki.com.

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